Tantainment Design System
TANTAINMENT

Brand Design System · UI Component Library v1.0

Television Shows Game Shows Mobile Apps Digital Games Live Events Brand Campaigns Audience Participation Real-World Experiences Television Shows Game Shows Mobile Apps Digital Games Live Events Brand Campaigns Audience Participation Real-World Experiences

Color System

Brand Red #E50914
Red Dark #A50610
Red Tint 15% opacity
White #FFFFFF
White 60 60% opacity
Black #0A0A0A
Black 2 #111111
Black 3 #1A1A1A
Glass 5% white

Primary Backgrounds

Pages use #0A0A0A or #111111. Sections alternate between these two to create depth without borders. Never use pure #000000.

Red Usage

Reserved for primary CTAs, active states, accent lines, live indicators, and hover glow effects. Never use red for body text or large backgrounds.

White Scale

Primary text: 100%. Body/subtext: 60%. Captions/labels: 30%. UI borders: 8–12%. Use opacity rather than gray hex values.

Typography System

Display / Hero (Bebas Neue)

ENTERTAINMENT

WHERE AUDIENCES BECOME PLAYERS

Section Headings (Barlow Condensed)

Our Platforms & Products

Built for the Next Generation of Fans

Mobile Participation Technology

Body Text (Barlow Regular)

Tantainment bridges the gap between passive viewing and active participation creating entertainment ecosystems where every viewer is a potential player.

From prime-time television to live stadium events, our technology infrastructure enables real-time audience engagement at scale across all entertainment formats.

Platform specifications, technical documentation, and press materials are available upon request for verified media and industry partners.

Labels & UI Text

Eyebrow Label

font-size:12px · weight:600 · spacing:0.18em

Caption / Meta Text

font-size:10–12px · weight:600–700 · spacing:0.14–0.2em

font-size:13px · weight:600 · spacing:0.1em

Button System

Primary Actions

XL Primary

Large Primary

Default Primary

Small Primary

Secondary & Ghost Actions

Secondary

Red Outline

Glass

With Icons

Play CTA

Link Out

Download

Hero Section

LIVE EVENT

THE SHOW
IS YOURS

Play along in real-time. Vote. Compete. Win. Tantainment makes you part of the story not just a spectator.

Scroll

Card Components

Content Cards (default)

TV SHOW

LIVE NOW

The Grand Challenge

Play along in real-time as contestants battle through 12 elimination rounds. Your votes shape the outcome.

MOBILE

NEW APP

Arena: Mobile Edition

Compete against millions in daily challenges. Climb the global leaderboard and earn real prizes.

EVENT

LIVE EVENT

Stadium Showdown 2025

40,000 fans. One stage. Real-time participation that bridges the arena and the screen.

Feature Cards

📺

Television

Prime-time shows with integrated second-screen participation and live audience voting.

🏆

Game Shows

Competitive formats where at-home players compete alongside studio contestants in real time.

📱

Mobile Apps

Native iOS and Android applications powering engagement for millions of simultaneous users.

🎟

Live Events

Stadium-scale interactive experiences combining physical presence with digital participation.

Stat Blocks

Monthly Players
42M
Across all platforms
Live Shows
300+
Annual productions
Peak Concurrent
8.4M
Simultaneous participants
Markets Active
18
Countries worldwide

Feature Block

LIVE
Platform Technology

Real-Time Participation at Scale

Our proprietary stack handles millions of simultaneous interactions without latency delivering broadcast-quality synchronisation between screen and device.

  • Sub-100ms response across all participation events
  • Handles 8M+ concurrent connections per broadcast
  • Native SDK for iOS, Android, and Smart TV platforms
  • Real-time leaderboards, voting, and prize distribution
BRAND
Brand Entertainment

Campaigns That Become Events

We partner with global brands to build entertainment-led campaigns turning product launches into live competitions and loyalty programmes into game shows.

  • Custom branded show formats and IP development
  • Integrated sponsorship with participation mechanics
  • First-party audience data and engagement analytics
  • End-to-end production and technology delivery

Platform Diagram

TANTA
📺

Television

🎮

Game Shows

📱

Mobile Apps

🕹

Digital Games

🏟

Live Events

📣

Brand Campaigns

CTA Section

Start Today

READY TO
PLAY?

Whether you're a broadcaster, a brand, or a fan Tantainment has a platform for you. Get in front of millions of engaged participants.

Badges, Labels & UI Atoms

Badges & Status Pills

Live

Live

New

Red

iOS & Android

Neutral

Platform Technology

Eyebrow

Dividers

Default Divider

Red Gradient Divider

Navigation

↑ Sticky nav with glassmorphism blur on scroll. Active state uses red underline.

Footer

Motion & Interaction System

Easing Curves

Ease Out (0.16,1,0.3,1) All entrances and hover reveals. Fast start, soft landing.

Ease In (0.4,0,1,1) Exit animations. Things leaving the screen.

Circular (0.4,0,0.2,1) State transitions, interactive controls.

Duration Scale

Fast: 180ms Colour changes, opacity, border transitions.

Medium: 360ms Card hover lifts, button presses, menu open.

Slow: 600ms Page section reveals, hero entrance animations.

Scroll Behaviour

Fade-up: Sections enter from 24px below opacity 0 → full on intersection.

Parallax: Hero backgrounds scroll at 0.4× speed.

Sticky nav: Blur/frost activates after 80px scroll depth.

Hover States

Cards: translateY(-4px) + shadow deepens + image scales 1.04×.

Buttons: Background lightens or darkens 8%. Red glows on primary.

Links: Red underline slides in from left over 360ms.

Red Glow System

Red glow effects are used selectively to signal importance, never decoratively.

Contexts: Primary CTAs on hover, LIVE badges, hero accent lighting, platform hub icons, active nav items, stat block bottom borders.

Glassmorphism Rules

Glass components use backdrop-filter: blur(16px) and must always sit over a dark, non-white background.

Used for: Sticky nav, overlay cards, modal dialogs, floating badges on hero.

Layout & Spacing Tokens

TokenValueUsage
--container1280pxStandard page container max-width
--container-wide1440pxFull-bleed editorial sections
--container-text760pxArticle body, long-form copy
--gutterclamp(20px, 4vw, 60px)Responsive horizontal padding
--col-gap24pxGrid column gutter
--space-xs8pxInline icon gaps, micro-spacing
--space-sm16pxComponent internal padding
--space-md24pxCard padding, row gaps
--space-lg40pxBetween components in a section
--space-xl64pxBetween headline and content
--space-2xl96pxStandard section vertical padding
--space-3xl140pxHero and CTA generous padding
BreakpointWidthLayout Behaviour
Mobile< 600pxSingle column. Stacked CTAs. Nav collapses to hamburger.
Tablet600–900px2-column grids. Feature blocks stack vertically.
Desktop900–1280pxFull grid layouts. Side-by-side feature blocks.
Wide> 1280pxCentred container. Generous gutter. Max 4-col grids.

Tantainment Design System · v1.0 · All components are production-ready HTML/CSS · ©2025 Tantainment